Free the birds
Supradyn Free The Birds Brand Design Agency

Health & Wellness, Brand Revitalisation

Supradyn

Understand First
Supradyn is the no.1 VMS brand in Europe and one of the biggest in the Bayer Consumer Health portfolio. Research indicated that the packaging was old fashioned and didn’t communicate efficacy. The range was fragmented across markets with the end benefit not clear.

Beautiful Thinking
The brand is brought to life through a new iconic brand logo and engaging assets that come to life off pack
A simplified architecture and navigable creative system united the markets.

Supradyn Free The Birds Brand Design Agency
Supradyn Free The Birds Brand Design Agency
Supradyn Free The Birds Brand Design Agency
Supradyn Free The Birds Brand Design Agency