It’s no longer just hippies poring over product labels to check for undesirable ingredients. Everyday customers now recognise that the skin is the biggest organ, and what you put on it matters. Beauty is not just fashion, it’s health.
Creative Director, Nick Vaus, examines how consumers are reacting to an increasingly toxic environment and which top beauty brands are taking matters into their own hands, in Beauty Packaging magazine’s June 2018 issue.
Read the article: Beauty Brands: Time for a Double Cleanse